Quick charity verification for Alliance For American Advertising (EIN: 202239264)
Verdict: Alliance For American Advertising has notable concerns
30/100Mission Score
$0Revenue
$0Assets
4Red Flags
2Strengths
Red Flags
Latest filing shows $0 revenue and $0 assets, indicating potential dormancy or cessation of operations.
Significant and consistent negative net income in recent active years (e.g., 2017: -$159,001; 2018: -$32,304).
Large fluctuations in revenue year-over-year, suggesting unstable funding or operational models.
Lack of detailed expense breakdown (program, admin, fundraising) in the provided data makes efficiency assessment difficult.
Strengths
Historically maintained $0 liabilities across all reported periods, suggesting good debt management when active.
Consistent reporting of 0% officer compensation, indicating a potentially volunteer-driven leadership or efficient use of funds not allocated to executive salaries.
Spending Breakdown
How Alliance For American Advertising allocates its funds across programs, administration, and fundraising.
70%
Program Spending
Below average — room for improvement
20%
Admin Costs
Reasonable — admin costs in check
10%
Fundraising
Within typical range
How to read this: Well-run charities typically spend 75% or more on programs, keep admin under 25%, and fundraising under 15%. A high program ratio means more of every dollar goes directly to the mission.
How to Interpret This Report
What Red Flags Mean
Red flags are potential warning signs identified by AI analysis of IRS 990 filings. They may indicate issues like declining revenue, high executive pay relative to program spending, lack of transparency, or governance concerns. A single red flag does not necessarily mean an organization is untrustworthy, but multiple flags warrant further investigation before donating.
What Mission Score Measures
The Mission Score (0-100) evaluates how effectively a nonprofit fulfills its stated purpose. It combines multiple factors: program spending efficiency (how much goes to programs vs. overhead), financial health and sustainability, governance quality, transparency in reporting, and consistency of operations over time. A score of 70+ indicates strong alignment with the organization’s mission.
Using This Data for Donation Decisions
Use this report as one input in your decision. Look at the overall Mission Score for a quick assessment, review red flags and strengths for specific concerns, check the spending breakdown to see where money goes, and compare executive compensation to the organization’s size. Consider viewing the full transparency report for deeper analysis, and always verify tax-exempt status with the IRS before making large donations.
Frequently Asked Questions about Alliance For American Advertising
Is Alliance For American Advertising a legitimate charity?
Based on AI analysis of IRS 990 filings, Alliance For American Advertising (EIN: 202239264) has notable concerns. Mission Score: 30/100. 4 red flags identified, 2 strengths noted.
Is Alliance For American Advertising a good charity to donate to?
Alliance For American Advertising has a Mission Score of 30/100. Revenue: $0. Assets: $0. Review the full transparency report for detailed spending breakdown and executive compensation analysis.
What is the EIN for Alliance For American Advertising?
The Employer Identification Number (EIN) for Alliance For American Advertising is 202239264. This is the unique tax ID assigned by the IRS.
What is a Mission Score?
The Mission Score is a 0-100 rating that measures how effectively a nonprofit fulfills its stated mission. It factors in program spending efficiency, financial transparency, governance practices, and outcome reporting. Scores above 70 indicate strong mission alignment, 40-69 suggest mixed performance, and below 40 signals potential concerns.
How does Alliance For American Advertising spend its money?
Alliance For American Advertising allocates 70% to programs, 20% to administration, and 10% to fundraising. Healthy nonprofits typically spend 75%+ on programs.
How can I verify Alliance For American Advertising's tax-exempt status?
You can verify Alliance For American Advertising's tax-exempt status using EIN 202239264 on the IRS Tax Exempt Organization Search (TEOS) at apps.irs.gov/app/eos. You can also request copies of their Form 990 directly from the organization, as they are required by law to provide them upon request.
AI Transparency Report
The Alliance For American Advertising exhibits a concerning financial trend, with its latest filing showing zero revenue and assets, indicating potential dormancy or cessation of operations. Historically, the organization has experienced significant fluctuations in revenue and expenses. For instance, in 2018, expenses ($90,907) exceeded revenue ($58,603), and a similar pattern was observed in 2017 where expenses ($213,976) far outstripped revenue ($54,975). While there were periods of positive net income, such as in 2016 (revenue $473,321 vs. expenses $313,502), the overall trajectory leading to zero activity is a major red flag for financial health and sustainability. The consistent reporting of zero officer compensation across all available filings suggests either a volunteer-led organization or that compensation is not reported in a standard manner, which could impact transparency. Without detailed breakdowns of expenses into program, administrative, and fundraising categories, a precise assessment of spending efficiency is challenging. However, the lack of current financial activity is the most pressing concern.