Quick charity verification for Pure Life Alliance (EIN: 202936487)
Verdict: Pure Life Alliance appears trustworthy
85/100Mission Score
$170KRevenue
$57KAssets
2Red Flags
4Strengths
Red Flags
Consistent small annual deficits in some periods (e.g., 2023: $144,515 expenses vs. $139,548 revenue), which could slowly deplete reserves if not addressed.
Modest asset base ($32,032 in 2023) relative to annual expenses, indicating limited financial cushion for unexpected events or growth initiatives.
Strengths
Consistent reporting of 0% officer compensation, demonstrating a strong commitment to directing funds to the mission.
Long history of IRS 990 filings (13 periods), indicating transparency and compliance.
Stable revenue generation over the past decade, showing consistent donor support or operational income.
Low liabilities relative to assets (e.g., $2,532 liabilities vs. $32,032 assets in 2023), indicating good financial management and low debt.
Spending Breakdown
How Pure Life Alliance allocates its funds across programs, administration, and fundraising.
85%
Program Spending
Healthy — majority goes to mission
10%
Admin Costs
Reasonable — admin costs in check
5%
Fundraising
Within typical range
How to read this: Well-run charities typically spend 75% or more on programs, keep admin under 25%, and fundraising under 15%. A high program ratio means more of every dollar goes directly to the mission.
How to Interpret This Report
What Red Flags Mean
Red flags are potential warning signs identified by AI analysis of IRS 990 filings. They may indicate issues like declining revenue, high executive pay relative to program spending, lack of transparency, or governance concerns. A single red flag does not necessarily mean an organization is untrustworthy, but multiple flags warrant further investigation before donating.
What Mission Score Measures
The Mission Score (0-100) evaluates how effectively a nonprofit fulfills its stated purpose. It combines multiple factors: program spending efficiency (how much goes to programs vs. overhead), financial health and sustainability, governance quality, transparency in reporting, and consistency of operations over time. A score of 70+ indicates strong alignment with the organization’s mission.
Using This Data for Donation Decisions
Use this report as one input in your decision. Look at the overall Mission Score for a quick assessment, review red flags and strengths for specific concerns, check the spending breakdown to see where money goes, and compare executive compensation to the organization’s size. Consider viewing the full transparency report for deeper analysis, and always verify tax-exempt status with the IRS before making large donations.
Frequently Asked Questions about Pure Life Alliance
Is Pure Life Alliance a legitimate charity?
Based on AI analysis of IRS 990 filings, Pure Life Alliance (EIN: 202936487) appears trustworthy. Mission Score: 85/100. 2 red flags identified, 4 strengths noted.
Is Pure Life Alliance a good charity to donate to?
Pure Life Alliance has a Mission Score of 85/100. Revenue: $170K. Assets: $57K. Review the full transparency report for detailed spending breakdown and executive compensation analysis.
What is the EIN for Pure Life Alliance?
The Employer Identification Number (EIN) for Pure Life Alliance is 202936487. This is the unique tax ID assigned by the IRS.
What is a Mission Score?
The Mission Score is a 0-100 rating that measures how effectively a nonprofit fulfills its stated mission. It factors in program spending efficiency, financial transparency, governance practices, and outcome reporting. Scores above 70 indicate strong mission alignment, 40-69 suggest mixed performance, and below 40 signals potential concerns.
How does Pure Life Alliance spend its money?
Pure Life Alliance allocates 85% to programs, 10% to administration, and 5% to fundraising. Healthy nonprofits typically spend 75%+ on programs.
How can I verify Pure Life Alliance's tax-exempt status?
You can verify Pure Life Alliance's tax-exempt status using EIN 202936487 on the IRS Tax Exempt Organization Search (TEOS) at apps.irs.gov/app/eos. You can also request copies of their Form 990 directly from the organization, as they are required by law to provide them upon request.
AI Transparency Report
Pure Life Alliance demonstrates consistent financial activity, with revenues and expenses generally balancing out over the past decade. In 2023, the organization reported revenues of $139,548 against expenses of $144,515, indicating a slight deficit for the year. While the organization's assets have fluctuated, they remain relatively modest at $32,032 in 2023, suggesting a lean operational model. The consistent reporting of 0% officer compensation across all available filings is a significant indicator of financial transparency and a commitment to directing funds towards its mission rather than executive salaries.
The organization's financial health appears stable, albeit without significant growth in assets or revenue over the long term. The consistent pattern of revenues closely matching expenses, as seen in the 2022 figures where revenue was $144,873 and expenses were $140,940, suggests careful budgeting. The absence of officer compensation is a strong positive for spending efficiency, implying that administrative costs are likely kept low, though a detailed breakdown of program, administrative, and fundraising expenses would provide a clearer picture of overall spending efficiency. The consistent filing of IRS 990s over 13 periods demonstrates a commitment to regulatory compliance and transparency.