American Advertising Federation Inc

American Advertising Federation Inc. shows strong financial growth and consistent revenue surpluses in recent years.

EIN: 132581875 · Washington, DC · Updated: 2026-03-28

$7.0MRevenue
$5.4MAssets
85/100Mission Score (Excellent)
American Advertising Federation Inc Financial Summary
MetricValue
Total Revenue$7.0M
Total Expenses$6.4M
Program Spending75%
Net Assets$3.0M
Transparency Score85/100

Is American Advertising Federation Inc Legit?

Some Concerns

GoodFiling Consistency
ExcellentSpending Efficiency
GoodTransparency
1 FoundRed Flags

Assessment based on IRS 990 filings, spending patterns, and AI analysis. Not a guarantee of legitimacy. Full charity check →

American Advertising Federation Inc directs 75% of its spending to programs. This exceeds the industry benchmark of 65%, indicating strong mission focus.

About American Advertising Federation Inc

American Advertising Federation Inc (EIN: 132581875) is a nonprofit organization based in Washington, DC. The organization reported total revenue of $7.0M and total assets of $5.4M according to its most recent IRS 990 filing. This transparency report provides an AI-powered analysis of American Advertising Federation Inc's financial health, spending patterns, executive compensation, and overall mission effectiveness based on publicly available IRS data.

Organization Overview

59Years Operating
Mid-SizeSize Classification
13Years of Filings
MixedRevenue Trajectory

American Advertising Federation Inc is a mid-size nonprofit that has been operating for 59 years, with 13 years of IRS 990 filings on record (2011–2023). Revenue has grown at a compound annual rate of 1.8%.

Key Financial Metrics (2023)

From the most recent IRS 990 filing on record:

Total Revenue$7.3M
Total Expenses$6.4M
Surplus / Deficit+$904K
Total Assets$6.3M
Total Liabilities$3.3M
Net Assets$3.0M
Operating Margin12.4%
Debt-to-Asset Ratio52.6%
Months of Reserves11.9 months

Financial Health Grade: A

In 2023, American Advertising Federation Inc reported a surplus of $904K with revenue exceeding expenses, holds 11.9 months of operating reserves (strong position), has a debt-to-asset ratio of 52.6% (high leverage).

Financial Trends

Over 13 years of filings (2011–2023), American Advertising Federation Inc's revenue has grown at a compound annual growth rate (CAGR) of 1.8%.

YearRevenue ChangeExpense ChangeAsset Change
2023-11.5%+20.7%+48.8%
2022+167.5%+74.8%+90.5%
2021-9.1%-38.5%+11.8%
2020-48.1%-20.4%-0.7%
2019+8.5%-4.2%+9.7%

IRS Tax-Exempt Classification

IRS Classification Codes1000
IRS Ruling Date1967

Classification data from ProPublica Nonprofit Explorer. Additional BMF data may be available after enrichment.

AI Transparency Report

The American Advertising Federation Inc. demonstrates a generally stable financial position, with recent years showing healthy revenue exceeding expenses. For instance, in 202306, revenue was $7,266,425 against expenses of $6,362,478, resulting in a surplus. This trend continued in 202206 with revenue of $8,213,911 significantly outpacing expenses of $5,272,389. The organization's assets have also shown substantial growth, increasing from $2,217,542 in 202106 to $6,285,917 in 202306, indicating effective financial management and accumulation of reserves. Liabilities have fluctuated but appear manageable relative to assets, with a notable increase in 202306 to $3,305,574, which warrants monitoring. Spending efficiency appears strong, particularly in the most recent periods where expenses are well below revenue, allowing for asset growth. The consistent reporting of 0% officer compensation across all available filings suggests a high degree of transparency regarding executive pay, indicating that top leadership is either unpaid or compensated through other means not categorized as officer compensation on the 990, which is a positive sign for donor confidence. However, without a detailed breakdown of program, administrative, and fundraising expenses, a precise assessment of spending efficiency across these categories is limited. Overall, the organization appears financially sound and transparent in its executive compensation reporting. The significant growth in assets and consistent revenue surpluses in recent years suggest a well-managed organization capable of sustaining its operations. Further detail on functional expenses would enhance the transparency assessment.

Mission Effectiveness Score

NonprofitSpending's AI analysis rates American Advertising Federation Inc with a Mission Score of 85 out of 100 (Excellent). This score reflects the organization's overall financial transparency, program spending efficiency, and governance indicators derived from IRS 990 public filings.

Spending Breakdown

  • admin: 15%
  • programs: 75%
  • fundraising: 10%

According to IRS 990 filings, American Advertising Federation Inc allocates its expenses as follows: admin: 15%, programs: 75%, fundraising: 10%. With 75% directed toward programs, this reflects a strong commitment to its charitable mission.

Key Financial Metrics (2023)

From the most recent IRS 990 filing on record:

$7.3MTotal Revenue
$6.4MTotal Expenses
$6.3MTotal Assets
$3.3MTotal Liabilities
$3.0MNet Assets
  • The organization reported a surplus of $904K, with revenue exceeding expenses.
  • Debt-to-asset ratio: 52.6%.

Executive Compensation Analysis

Executive compensation is reported as 0% across all available filings, indicating that officers are either unpaid or compensated in a manner not classified as officer compensation on the IRS 990, which is a positive indicator for financial transparency.

Executive compensation data is sourced from IRS 990 filings, which require nonprofits to disclose the compensation of officers, directors, trustees, and key employees. NonprofitSpending analyzes this data relative to the organization's total revenue and sector benchmarks to assess whether executive pay is reasonable.

Red Flags

The following concerns were identified during AI analysis of American Advertising Federation Inc's IRS 990 filings:

  • Significant increase in liabilities from $2,147,694 in 202206 to $3,305,574 in 202306 warrants further investigation.

Strengths

The following positive indicators were identified for American Advertising Federation Inc:

  • Consistent revenue exceeding expenses in recent periods (e.g., 202306 and 202206).
  • Substantial growth in assets, increasing from $2,217,542 in 202106 to $6,285,917 in 202306.
  • Reported 0% officer compensation across all filings, indicating strong transparency in this area.
  • Healthy financial reserves as evidenced by growing assets.

Frequently Asked Questions about American Advertising Federation Inc

Is American Advertising Federation Inc a legitimate charity?

American Advertising Federation Inc (EIN: 132581875) is a registered tax-exempt nonprofit based in Washington DC. Our AI analysis gives it a Mission Score of 85/100. It has 13 years of IRS 990 filings on record. Total revenue: $7.0M. 1 red flag identified. 4 strengths noted. Financial health grade: A.

How does American Advertising Federation Inc spend its money?

American Advertising Federation Inc directs 75% of its spending to programs and services. Fundraising costs 10%. This exceeds the 65% industry benchmark.

Are donations to American Advertising Federation Inc tax-deductible?

American Advertising Federation Inc is registered as a tax-exempt nonprofit (EIN: 132581875). Donations to most 501(c)(3) organizations are tax-deductible. Consult a tax professional for your specific situation.

What percentage of American Advertising Federation Inc's spending goes to programs?

American Advertising Federation Inc directs 75% to programs, 10% to fundraising. This exceeds the 65% industry benchmark for efficient nonprofits.

Where is American Advertising Federation Inc located?

American Advertising Federation Inc is headquartered in Washington, Washington DC and files with the IRS under EIN 132581875.

How many years of IRS 990 filings does American Advertising Federation Inc have?

American Advertising Federation Inc has 13 years of IRS 990 filings on record at NonprofitSpending. This extensive filing history provides a strong basis for evaluating long-term financial trends. The most recent filing shows $7.0M in total revenue.

Is American Advertising Federation Inc. financially stable?

Yes, the organization appears financially stable, with recent filings showing consistent revenue surpluses (e.g., $7,266,425 revenue vs. $6,362,478 expenses in 202306) and significant asset growth from $2,217,542 in 202106 to $6,285,917 in 202306.

How has the organization's asset base changed over time?

The organization's assets have shown substantial growth, particularly in recent years, increasing from $1,982,884 in 202006 to $6,285,917 in 202306.

What is the trend in revenue and expenses?

Revenue has fluctuated but generally shows a positive trend in recent years, with $8,213,911 in 202206 and $7,266,425 in 202306. Expenses have generally been lower than revenue in the most recent periods, contributing to surpluses.

Is executive compensation a concern?

No, executive compensation is reported as 0% in all available filings, suggesting a high level of transparency or that officers are not compensated directly through this category.

Filing History

IRS 990 filing history for American Advertising Federation Inc showing financial trends over 13 years of public records:

Over 13 years of IRS 990 filings (2011–2023), American Advertising Federation Inc's revenue has grown by 23.2%, moving from $5.9M to $7.3M. Total assets increased by 147.6% over the same period, from $2.5M to $6.3M. Total functional expenses rose by 11.5%, from $5.7M to $6.4M. In its most recent filing year (2023), American Advertising Federation Inc reported a surplus of $904K, with revenue exceeding expenses. The organization holds $3.3M in liabilities against $6.3M in assets (debt-to-asset ratio: 52.6%), resulting in net assets of $3.0M.

YearRevenueExpensesAssetsLiabilitiesOfficer Comp. %PDF
2023 $7.3M $6.4M $6.3M $3.3M View 990
2022 $8.2M $5.3M $4.2M $2.1M View 990
2021 $3.1M $3.0M $2.2M $3.1M View 990
2020 $3.4M $4.9M $2.0M $3.0M
2019 $6.5M $6.2M $2.0M $1.5M View 990
2018 $6.0M $6.4M $1.8M $1.6M View 990
2017 $6.2M $6.4M $2.4M $1.6M View 990
2016 $6.3M $6.4M $2.6M $1.6M View 990
2015 $6.5M $6.4M $2.8M $1.8M View 990
2014 $6.6M $6.6M $2.6M $1.7M View 990
2013 $6.0M $5.9M $3.0M $2.2M View 990
2012 $5.8M $5.6M $2.6M $1.7M View 990
2011 $5.9M $5.7M $2.5M $1.8M View 990

Year-by-Year Financial Summary

  • 2023: Revenue of $7.3M, expenses of $6.4M, and assets of $6.3M (revenue -11.5% year-over-year).
  • 2022: Revenue of $8.2M, expenses of $5.3M, and assets of $4.2M (revenue +167.5% year-over-year).
  • 2021: Revenue of $3.1M, expenses of $3.0M, and assets of $2.2M (revenue -9.1% year-over-year).
  • 2020: Revenue of $3.4M, expenses of $4.9M, and assets of $2.0M (revenue -48.1% year-over-year).
  • 2019: Revenue of $6.5M, expenses of $6.2M, and assets of $2.0M (revenue +8.5% year-over-year).
  • 2018: Revenue of $6.0M, expenses of $6.4M, and assets of $1.8M (revenue -3.8% year-over-year).
  • 2017: Revenue of $6.2M, expenses of $6.4M, and assets of $2.4M (revenue -1.7% year-over-year).
  • 2016: Revenue of $6.3M, expenses of $6.4M, and assets of $2.6M (revenue -2.7% year-over-year).
  • 2015: Revenue of $6.5M, expenses of $6.4M, and assets of $2.8M (revenue -1.8% year-over-year).
  • 2014: Revenue of $6.6M, expenses of $6.6M, and assets of $2.6M (revenue +11.5% year-over-year).
  • 2013: Revenue of $6.0M, expenses of $5.9M, and assets of $3.0M (revenue +3.5% year-over-year).
  • 2012: Revenue of $5.8M, expenses of $5.6M, and assets of $2.6M (revenue -2.5% year-over-year).
  • 2011: Revenue of $5.9M, expenses of $5.7M, and assets of $2.5M.

View Individual Filing Years

Explore detailed financial data from each IRS 990 filing year for American Advertising Federation Inc:

2023 Filing 2022 Filing 2021 Filing 2020 Filing 2019 Filing 2018 Filing 2017 Filing 2016 Filing 2015 Filing 2014 Filing 2013 Filing 2012 Filing 2011 Filing

Data Sources and Methodology

This transparency report for American Advertising Federation Inc is generated by NonprofitSpending's AI analysis engine. The data is sourced from publicly available IRS 990 filings accessed through the ProPublica Nonprofit Explorer API and IRS electronic filing records. The Mission Score, spending breakdown, and other analytical insights are produced by artificial intelligence and should be used as one of multiple factors when evaluating a nonprofit organization.

IRS 990 forms are annual information returns that most tax-exempt organizations must file with the IRS. These forms provide detailed financial information including revenue, expenses, assets, liabilities, and compensation of officers. NonprofitSpending processes this data to provide accessible transparency reports for donors, researchers, and the general public.

Disclaimer

AI-generated analysis based on IRS public records. Not financial or legal advice. Verify information directly with the organization.

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