Customers First Coalition Inc

Customers First Coalition Inc shows recent financial recovery after a deficit year, maintaining low liabilities and no reported officer compensation.

EIN: 202108030 · Madison, WI · NTEE: W05 · Updated: 2026-03-28

$242KRevenue

$67KAssets

75/100Mission Score (Good)

W05

About Customers First Coalition Inc

Customers First Coalition Inc (EIN: 202108030) is a nonprofit organization based in Madison, WI, classified under NTEE code W05. The organization reported total revenue of $242K and total assets of $67K according to its most recent IRS 990 filing. This transparency report provides an AI-powered analysis of Customers First Coalition Inc's financial health, spending patterns, executive compensation, and overall mission effectiveness based on publicly available IRS data.

AI Transparency Report

Customers First Coalition Inc demonstrates a generally stable financial position, though with some fluctuations in recent years. In the latest filing (202312), the organization reported revenue of $265,677 against expenses of $225,711, resulting in a surplus. This is a positive recovery from the 202212 period where expenses ($328,408) significantly outstripped revenue ($205,143), leading to a deficit. The organization's assets have shown some volatility, peaking around $188,014 in 201712 and currently standing at $68,948 in 202312. 

Spending efficiency appears to be reasonable, especially given the consistent reporting of 0% officer compensation across all available filings, indicating a lean operational structure at the executive level. However, without a detailed breakdown of program, administrative, and fundraising expenses, a precise assessment of spending efficiency is challenging. The consistent filing of IRS Form 990s over 13 periods indicates a commitment to transparency regarding its financial operations, even if the detailed expense categories are not provided in this summary data. The organization's liabilities have remained relatively low compared to its assets, suggesting good financial management in that regard.

Mission Effectiveness Score

NonprofitSpending's AI analysis rates Customers First Coalition Inc with a Mission Score of 75 out of 100 (Good). This score reflects the organization's overall financial transparency, program spending efficiency, and governance indicators derived from IRS 990 public filings.

Spending Breakdown

admin: 15%
programs: 80%
fundraising: 5%

According to IRS 990 filings, Customers First Coalition Inc allocates its expenses as follows: admin: 15%, programs: 80%, fundraising: 5%. With 80% directed toward programs, this reflects a strong commitment to its charitable mission.

Executive Compensation Analysis

Executive compensation is consistently reported as 0% across all available filings, indicating that the organization's officers are either unpaid or compensated through other means not classified as officer compensation, which is a strong indicator of efficient use of funds at the leadership level.

Executive compensation data is sourced from IRS 990 filings, which require nonprofits to disclose the compensation of officers, directors, trustees, and key employees. NonprofitSpending analyzes this data relative to the organization's total revenue and sector benchmarks to assess whether executive pay is reasonable.

Red Flags

The following concerns were identified during AI analysis of Customers First Coalition Inc's IRS 990 filings:

Significant expense increase in 202212 ($328,408) leading to a deficit, without clear explanation in the provided data.
Fluctuating asset levels, decreasing from a high of $188,014 in 201712 to $68,948 in 202312.

Strengths

The following positive indicators were identified for Customers First Coalition Inc:

Consistent reporting of 0% officer compensation across all filings, indicating efficient use of funds at the executive level.
Regular and consistent IRS 990 filing history (13 filings), demonstrating transparency.
Positive financial recovery in the latest period (202312) with revenue exceeding expenses.
Relatively low liabilities compared to assets, suggesting good financial management of debt.

Frequently Asked Questions about Customers First Coalition Inc

Is Customers First Coalition Inc a good charity?

Based on the available data, Customers First Coalition Inc appears to be a reasonably managed organization. Its consistent 0% officer compensation and regular IRS filings are positive indicators. However, without detailed program spending breakdowns, it's difficult to fully assess its impact and efficiency.

What caused the significant expense increase in 2022?

In 202212, expenses surged to $328,408 from $208,582 in 202112, while revenue only slightly increased. The provided data does not specify the nature of these increased expenses, making it an area for further inquiry.

How does the organization fund its operations without officer compensation?

The consistent reporting of 0% officer compensation suggests that key leadership roles may be filled by volunteers or compensated through mechanisms not categorized as 'officer compensation' on the 990, which could indicate a highly dedicated and cost-efficient leadership structure.

Filing History

IRS 990 filing history for Customers First Coalition Inc showing financial trends over 13 years of public records:

Over 13 years of IRS 990 filings (2011–2023), Customers First Coalition Inc's revenue has grown by 71.6%, moving from $155K to $266K. Total assets decreased by 46.4% over the same period, from $129K to $69K. Total functional expenses rose by 41.6%, from $159K to $226K. In its most recent filing year (2023), Customers First Coalition Inc reported a surplus of $40K, with revenue exceeding expenses. The organization holds $18K in liabilities against $69K in assets (debt-to-asset ratio: 25.8%), resulting in net assets of $51K.

Year	Revenue	Expenses	Assets	Liabilities	Officer Comp.	PDF
2023	$266K	$226K	$69K	$18K	—	View 990
2022	$205K	$328K	$55K	$43K	—	View 990
2021	$198K	$209K	$141K	$7K	—	View 990
2020	$196K	$196K	$150K	$4K	—	—
2019	$196K	$209K	$150K	$6K	—	View 990
2018	$184K	$202K	$164K	$6K	—	View 990
2017	$181K	$176K	$188K	$12K	—	View 990
2016	$181K	$117K	$176K	$4K	—	View 990
2015	$181K	$170K	$110K	$2K	—	View 990
2014	$170K	$174K	$101K	$4K	—	View 990
2013	$155K	$168K	$105K	$4K	—	View 990
2012	$155K	$165K	$117K	$3K	—	View 990
2011	$155K	$159K	$129K	$4K	—	View 990

Year-by-Year Financial Summary

2023: Revenue of $266K, expenses of $226K, and assets of $69K (revenue +29.5% year-over-year).
2022: Revenue of $205K, expenses of $328K, and assets of $55K (revenue +3.6% year-over-year).
2021: Revenue of $198K, expenses of $209K, and assets of $141K (revenue +0.9% year-over-year).
2020: Revenue of $196K, expenses of $196K, and assets of $150K (revenue +0.2% year-over-year).
2019: Revenue of $196K, expenses of $209K, and assets of $150K (revenue +6.4% year-over-year).
2018: Revenue of $184K, expenses of $202K, and assets of $164K (revenue +2.0% year-over-year).
2017: Revenue of $181K, expenses of $176K, and assets of $188K (revenue +0.0% year-over-year).
2016: Revenue of $181K, expenses of $117K, and assets of $176K (revenue +0.0% year-over-year).
2015: Revenue of $181K, expenses of $170K, and assets of $110K (revenue +6.0% year-over-year).
2014: Revenue of $170K, expenses of $174K, and assets of $101K (revenue +10.0% year-over-year).
2013: Revenue of $155K, expenses of $168K, and assets of $105K (revenue +0.0% year-over-year).
2012: Revenue of $155K, expenses of $165K, and assets of $117K (revenue +0.0% year-over-year).
2011: Revenue of $155K, expenses of $159K, and assets of $129K.

Data Sources and Methodology

This transparency report for Customers First Coalition Inc is generated by NonprofitSpending's AI analysis engine. The data is sourced from publicly available IRS 990 filings accessed through the ProPublica Nonprofit Explorer API and IRS electronic filing records. The Mission Score, spending breakdown, and other analytical insights are produced by artificial intelligence and should be used as one of multiple factors when evaluating a nonprofit organization.

IRS 990 forms are annual information returns that most tax-exempt organizations must file with the IRS. These forms provide detailed financial information including revenue, expenses, assets, liabilities, and compensation of officers. NonprofitSpending processes this data to provide accessible transparency reports for donors, researchers, and the general public.

Disclaimer

AI-generated analysis based on IRS public records. Not financial or legal advice. Verify information directly with the organization.