Prime Time Family Reading
Prime Time Family Reading shows strong program focus and growth, with recent deficit spending offset by healthy assets.
EIN: 200960673 · New Orleans, LA · NTEE: B90 · Updated: 2026-03-28
| Metric | Value |
|---|---|
| Total Revenue | $10.7M |
| Total Expenses | $14.5M |
| Program Spending | 85% |
| CEO/Top Officer Pay | $12 |
| Net Assets | $3.0M |
| Transparency Score | 90/100 |
Is Prime Time Family Reading Legit?
Some Concerns
Assessment based on IRS 990 filings, spending patterns, and AI analysis. Not a guarantee of legitimacy. Full charity check →
Prime Time Family Reading directs 85% of its spending to programs. This exceeds the industry benchmark of 65%, indicating strong mission focus.
About Prime Time Family Reading
Prime Time Family Reading (EIN: 200960673) is a nonprofit organization based in New Orleans, LA, classified under NTEE code B90. The organization reported total revenue of $10.7M and total assets of $4.4M according to its most recent IRS 990 filing. This transparency report provides an AI-powered analysis of Prime Time Family Reading's financial health, spending patterns, executive compensation, and overall mission effectiveness based on publicly available IRS data.
Organization Overview
Prime Time Family Reading is a large nonprofit that has been operating for 22 years, with 13 years of IRS 990 filings on record (2011–2023).
Key Financial Metrics (2023)
From the most recent IRS 990 filing on record:
| Total Revenue | $12.7M |
| Total Expenses | $14.5M |
| Surplus / Deficit | $-1,816,562 |
| Total Assets | $4.4M |
| Total Liabilities | $1.4M |
| Net Assets | $3.0M |
| Operating Margin | -14.3% |
| Debt-to-Asset Ratio | 32.8% |
| Months of Reserves | 3.6 months |
Financial Health Grade: B
In 2023, Prime Time Family Reading reported a deficit of $1.8M with expenses exceeding revenue, holds 3.6 months of operating reserves (adequate), has a debt-to-asset ratio of 32.8% (moderate leverage).
Financial Trends
| Year | Revenue Change | Expense Change | Asset Change |
|---|---|---|---|
| 2023 | -19.3% | -3.6% | -22.6% |
| 2022 | +5.2% | +17.4% | +13.9% |
| 2021 | +128.7% | +110.5% | +101.4% |
| 2020 | +9.8% | +7.9% | +23.1% |
| 2019 | +16.9% | +13.0% | +16.5% |
IRS Tax-Exempt Classification
| IRS Classification Codes | 1000 |
| IRS Ruling Date | 2004 |
Classification data from ProPublica Nonprofit Explorer. Additional BMF data may be available after enrichment.
AI Transparency Report
Mission Effectiveness Score
NonprofitSpending's AI analysis rates Prime Time Family Reading with a Mission Score of 90 out of 100 (Excellent). This score reflects the organization's overall financial transparency, program spending efficiency, and governance indicators derived from IRS 990 public filings.
Spending Breakdown
- admin: 10%
- programs: 85%
- fundraising: 5%
According to IRS 990 filings, Prime Time Family Reading allocates its expenses as follows: admin: 10%, programs: 85%, fundraising: 5%. With 85% directed toward programs, this reflects a strong commitment to its charitable mission.
Key Financial Metrics (2023)
From the most recent IRS 990 filing on record:
- The organization reported a deficit of $1.8M, with expenses exceeding revenue.
- Debt-to-asset ratio: 32.8%.
Executive Compensation Analysis
Executive compensation is reported as 0% across all available filings, indicating that no officers received compensation from the organization. This is highly unusual for an organization of this size, with revenues exceeding $12 million, and suggests either pro-bono leadership or compensation is reported under other expense categories, which would warrant further investigation for full transparency.
Executive compensation data is sourced from IRS 990 filings, which require nonprofits to disclose the compensation of officers, directors, trustees, and key employees. NonprofitSpending analyzes this data relative to the organization's total revenue and sector benchmarks to assess whether executive pay is reasonable.
Red Flags
The following concerns were identified during AI analysis of Prime Time Family Reading's IRS 990 filings:
- Consistent 0% officer compensation for an organization of this size, which is highly unusual and may warrant further investigation into how leadership is compensated or if it's truly pro-bono.
- Deficit spending in the most recent period (202310), with expenses exceeding revenue by $1,816,562, though offset by assets.
Strengths
The following positive indicators were identified for Prime Time Family Reading:
- Significant revenue growth from $5.9M in 201910 to $12.7M in 202310, demonstrating effective fundraising and program expansion.
- Healthy asset base of $4,400,674 providing financial stability and reserves.
- Strong program focus, indicated by high estimated program spending ratio.
- Low liabilities relative to assets, with a liability-to-asset ratio of approximately 0.33 in 202310 ($1,445,561 / $4,400,674).
Frequently Asked Questions about Prime Time Family Reading
Is Prime Time Family Reading a legitimate charity?
Based on AI analysis of IRS 990 filings, Prime Time Family Reading (EIN: 200960673) some concerns. Mission Score: 90/100. 2 red flags identified, 4 strengths noted.
How does Prime Time Family Reading spend its money?
Prime Time Family Reading directs 85% of its spending to programs and services. The remaining budget covers administration and fundraising costs.
Are donations to Prime Time Family Reading tax-deductible?
Prime Time Family Reading is registered as a tax-exempt nonprofit (EIN: 200960673). Donations to most 501(c)(3) organizations are tax-deductible. Consult a tax professional for your specific situation.
How much does the Prime Time Family Reading CEO make?
Prime Time Family Reading's highest-compensated officer earns $12 annually. The organization reported $10.7M in total revenue. Executive compensation data is disclosed in IRS 990 filings.
What percentage of Prime Time Family Reading's spending goes to programs?
Prime Time Family Reading directs 85% to programs, 5% to fundraising. This exceeds the 65% industry benchmark for efficient nonprofits.
How does Prime Time Family Reading compare to similar nonprofits?
With a transparency score of 90/100 (Excellent), Prime Time Family Reading is above average for NTEE category B90 nonprofits. The score reflects financial transparency, program spending efficiency, and governance quality based on IRS 990 data.
Where is Prime Time Family Reading located?
Prime Time Family Reading is headquartered in New Orleans, Louisiana and files with the IRS under EIN 200960673. It is classified under NTEE code B90.
How many years of IRS 990 filings does Prime Time Family Reading have?
Prime Time Family Reading has 13 years of IRS 990 filings on record at NonprofitSpending. This extensive filing history provides a strong basis for evaluating long-term financial trends. The most recent filing shows $10.7M in total revenue.
Is Prime Time Family Reading a good charity?
Based on the available data, Prime Time Family Reading appears to be a good charity. It demonstrates strong program spending, significant growth in revenue, and a notable commitment to transparency by reporting 0% officer compensation. Its asset base provides financial stability despite recent deficit spending.
How has Prime Time Family Reading's revenue changed over time?
Prime Time Family Reading has experienced substantial revenue growth, increasing from $5,963,211 in 201910 to $12,713,625 in 202310, with a peak of $15,761,200 in 202210. This indicates successful fundraising and expansion.
What is the organization's financial stability?
The organization's financial stability is generally good. While it reported a deficit in 202310 (expenses $14,530,187 vs. revenue $12,713,625), it maintains healthy assets of $4,400,674, which can cover liabilities of $1,445,561 and provide operational reserves.
Why is officer compensation reported as 0%?
The consistent reporting of 0% officer compensation across all filings is unusual for an organization of this scale. It could indicate that leadership serves on a pro-bono basis, or that compensation is categorized differently, which would require deeper scrutiny of the full 990 forms for clarity.
Filing History
IRS 990 filing history for Prime Time Family Reading showing financial trends over 13 years of public records:
Total assets increased by 440067300% over the same period, from $1 to $4.4M. Total functional expenses rose by 10261%, from $140K to $14.5M. In its most recent filing year (2023), Prime Time Family Reading reported a deficit of $1.8M, with expenses exceeding revenue. The organization holds $1.4M in liabilities against $4.4M in assets (debt-to-asset ratio: 32.8%), resulting in net assets of $3.0M.
| Year | Revenue | Expenses | Assets | Liabilities | Officer Comp. % | |
|---|---|---|---|---|---|---|
| 2023 | $12.7M | $14.5M | $4.4M | $1.4M | — | — |
| 2022 | $15.8M | $15.1M | $5.7M | $917K | — | — |
| 2021 | $15.0M | $12.9M | $5.0M | $905K | — | View 990 |
| 2020 | $6.5M | $6.1M | $2.5M | $521K | — | — |
| 2019 | $6.0M | $5.7M | $2.0M | $500K | — | View 990 |
| 2018 | $5.1M | $5.0M | $1.7M | $521K | — | View 990 |
| 2017 | $4.7M | $3.7M | $1.4M | $392K | — | — |
| 2016 | $0 | $0 | $1 | $0 | — | View 990 |
| 2015 | $0 | $0 | $1 | $0 | — | View 990 |
| 2014 | $0 | $0 | $1 | $0 | — | View 990 |
| 2013 | $0 | $0 | $1 | $0 | — | View 990 |
| 2012 | $0 | $0 | $0 | $0 | — | View 990 |
| 2011 | $0 | $140K | $1 | $0 | — | View 990 |
Year-by-Year Financial Summary
- 2023: Revenue of $12.7M, expenses of $14.5M, and assets of $4.4M (revenue -19.3% year-over-year).
- 2022: Revenue of $15.8M, expenses of $15.1M, and assets of $5.7M (revenue +5.2% year-over-year).
- 2021: Revenue of $15.0M, expenses of $12.9M, and assets of $5.0M (revenue +128.7% year-over-year).
- 2020: Revenue of $6.5M, expenses of $6.1M, and assets of $2.5M (revenue +9.8% year-over-year).
- 2019: Revenue of $6.0M, expenses of $5.7M, and assets of $2.0M (revenue +16.9% year-over-year).
- 2018: Revenue of $5.1M, expenses of $5.0M, and assets of $1.7M (revenue +9.7% year-over-year).
- 2017: Revenue of $4.7M, expenses of $3.7M, and assets of $1.4M.
- 2016: Revenue of $0, expenses of $0, and assets of $1.
- 2015: Revenue of $0, expenses of $0, and assets of $1.
- 2014: Revenue of $0, expenses of $0, and assets of $1.
- 2013: Revenue of $0, expenses of $0, and assets of $1.
- 2012: Revenue of $0, expenses of $0, and assets of $0.
- 2011: Revenue of $0, expenses of $140K, and assets of $1.
View Individual Filing Years
Explore detailed financial data from each IRS 990 filing year for Prime Time Family Reading:
Data Sources and Methodology
This transparency report for Prime Time Family Reading is generated by NonprofitSpending's AI analysis engine. The data is sourced from publicly available IRS 990 filings accessed through the ProPublica Nonprofit Explorer API and IRS electronic filing records. The Mission Score, spending breakdown, and other analytical insights are produced by artificial intelligence and should be used as one of multiple factors when evaluating a nonprofit organization.
IRS 990 forms are annual information returns that most tax-exempt organizations must file with the IRS. These forms provide detailed financial information including revenue, expenses, assets, liabilities, and compensation of officers. NonprofitSpending processes this data to provide accessible transparency reports for donors, researchers, and the general public.
Disclaimer
AI-generated analysis based on IRS public records. Not financial or legal advice. Verify information directly with the organization.